I read an interesting post yesterday on ReadWriteWeb which discusses a report compiled by Dan Zarrella on “Link Attraction Factors: Getting Dugg and Going Viral.” As we are working on our own viral campaign for Strollers Direct, and plan to work on making it to the first page of digg next week, I found it very interesting. Complete with charts and solid statistical data, this report talks about the various factors that contribute to the number of inbound links generated for stories that make it to Digg’s home page. Because, afterall, what good is fame if it only lasts 15 minutes?
The entire report can be found here but I thought it would be worthwhile to compile what I believe to be his ultimate conclusions, narrowed to the “Top 3″ (respectively) for each area of analysis.
Best Containers: Technology, World & Business, Science
Best Categories: Travel & Places, Programming, Arts & Culture
Best Days to Submit: Wednesday, Thursday, Tuesday
Best Days to Get On Home Page: Monday, Thursday, Wednesday
Best Key Words: “Top 10″,”Pics”,”iPhone”
Best Times to Submit: 5am, 6am, 3am
Best Times to Make it on Home Page: 7am, 9am, 11am
It seems then that the early bird diggs up the most worms. The one point I am scratching my head on the most though is what day of the week to submit on. Apparently Wednesday is the best, but if the goal is to be on the home page on Monday, how exactly does that work? And Sunday is apparently one of the worst days to submit.
Well probably I will go ahead and submit our story on Monday at 5am and hope for the best.
